Changing the perspective is always difficult. It is hard to imagine how the perspective can be changed in a standard product that is off the shelf but often times it works significantly if the same device or instrument is used in a unique or different way. Let’s go back to the example of a centrifuge…
Many visitors come to Philadelphia to learn about American history and make a compulsory stop to see the Liberty Bell. However, what is relatively unknown to most of them is that there is a great chemical technology library, museum and a center for scholars less than three blocks away called the Chemical Heritage Foundation. There…
Microsoft Kinect was originally invented as a good way to control gaming but due to its good flexibility has quickly turned into a good way to control things. In biology, it has not been used as much to control microscopes or other expensive devices but Dr David McGloin at the University of Dundee in UK…
Continuation of discussion on what takes for a company to shine in a crowded marketplace with the example of a centrifuge company. The company that makes centrifuges has to change the acceptable practices that better fit its business and model. For example, this centrifuge company realizes that the acceptable practice in the market is to…
Several companies want to make applications and they go about dedicating several resources to create the application. We, at Usinlife have thought about what makes a good application and have three basic guidelines. These are not the only guidelines but are the starting point for every app process. 1. The app has to fulfill a…
The instinct in the market is to have a broad based technology and serve different segments of the customer. We will continue discussing the centrifuge example since this is a commodity in a research lab and very few scientists pay any attention the Make or model of the centrifuge as long as it works and…
It is easy to see mathematics when you look at common things that we take for granted. For example the following pages were created from a website: http://ptaff.ca/soleil/?lang=en_CA. The raw data can also be got from the link below. Take a look at these graphs and think about what can you see. Steven Strogatz saw…
When a new technology comes to the market, it is novel and there are no competitors. But, as time passes there are other entrants to the marketplace and the competition heats up. Soon, other companies start coming into the marketplace and creating their differntiators that make them unique in the marketplace with features. For a…
Learning Biology is an evolving process. The science keeps changing towards a greater understanding and sometimes the conclusions that were drawn are not always right. For example, blood letting or bleeding a person used to be the treatment for some diseases. That was an acceptable form of treatment but now we wonder as to what…
Data mining has several methods that analyze the data and come to conclusions on the data. The tools are a mixture of statistics, mathematics and reasoning. The tools are very useful and they help in come to conclusions very well. So if you are in the business of selling a commodity to the youth through…
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